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Restaurant Promotions for Mother’s Day
Mother’s Day is one of the busiest days for restaurant traffic (see also: Valentine’s Day), so you can drive sales in your establishment with some great promotions for Mother’s Day. Moms work hard, so...
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Vodka Tastings
Wine tastings have been around seemingly forever, and craft beer tastings are very popular. Now vodka tastings are gaining in popularity as well. That should come as no surprise since Technomic, Inc....
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Farm-to-Table Cocktails
With Memorial Day only a few days in the rearview mirror, summer has officially arrived and with summer comes fresh produce. With fresh produce comes the opportunity for farm-to-table cocktails. Across...
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Hot Beverage Trends According to Social Media
Being trendy may help beat a path to your door, so let’s look at some of the hot beverage trends according to social media. Social media changed the marketing playing field. Consumers, that is your...
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Liquor License Debate Creates a Waiting Game
The liquor license debate in Massachusetts as to whether or not the quota system should be overhauled and license issuance be completely controlled at the local level has created a waiting game. And...
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Lower-Alcohol Wines Trending
Summertime drives lighter fares – think fresh produce and crisp wines. Now, lower-alcohol wines are trending as well. Lower-alcohol wines are more subtle than their bold, high-alcohol counterparts, but...
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Exploding Wine Bottles
Sparkling wines are supposed to pop, but recently there have been various problems with exploding wine bottles. In some cases, bottle explosions were caused by a faulty wine tool, and in others, the...
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Decline in Light Beer Sales
If your bartender or wait staff begins to answer the question, “What’s on draft?” with “Bud Light, Coors Light…,” it may be time to change your taps. Light beer sales are declining. Shanken News Daily,...
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Millennials Spending on Alcohol
Catering to those between the ages of 21 and 35 can pay off. Millennials’ spending on alcohol in Massachusetts leads the nation. They rank second nationally in the amount they spend on coffee. While...
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A Few Crazy Beer Laws
Forget about quota states and liquor control states: There are a few states with crazy beer laws. Depending on where you are, enjoying a cold one can be a challenge. Residents of states with unusual...
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